Privacy / analytics

Clear data. No surprises.

Last updated July 29, 2026

What this site measures

This site uses Google Analytics, Google Tag Manager, and Microsoft Clarity to understand page visits, experience launches, general device information, and how visitors use the learning library. This helps improve XRU and identify which experiences are most useful.

External experiences

Project links may open museum, social media, Google, or other third-party websites. Those services have their own privacy practices and may collect information under their own policies.

Your choices

Browser privacy controls, content blockers, and “Do Not Track” settings may limit analytics collection.